How to Highlight your Agents with IDX
- Last Updated June 05, 2025
🌟 Welcome to the Agent Highlight Guide, your go-to resource for showcasing individual agents with style and substance. From personal bios to featured listings and full agent websites, this guide will show you how to make your team shine online.
The following tools are covered:
- Agent Profile Pages – Built-in IDX pages that display each agent’s bio, contact info, and live listings, all in one elegant layout.
- Excellent Agent App – Create a fully branded agent page with built-in search, customizable menus, and direct lead routing.
- Agent Websites – Launch full-featured personal websites for each agent, complete with custom domains, IDX search, and persistent routing.
📺 Video Overview:
🧑💼 Agent Profile Pages
Give every agent their moment to shine. The Agent Profile Page is a sleek, built-in IDX page designed to present each team member’s professional story, contact details, and active listings—clearly and confidently.
Simple. Concise. Functional.This page does it all, without distractions. It’s optimized to convert leads and build credibility—exactly what your agents need in a digital-first market.
- Direct Contact: Phone and email front and center.
- Professional Bio: Highlight experience, credentials, and personality.
- Live Listings: Display active properties tied to each agent automatically.
- Lead Routing: Inquiries from this page go straight to the agent—no middleman.
Whether you're showcasing a solo agent or an entire office, these profile pages keep it professional, polished, and lead-ready—right out of the box.
📍Explore this feature inside your IDX Broker account
🚀 Excellent Agent App
A modern IDX experience—built for speed, style, and results. The Excellent Agent App delivers elegant, standalone pages that do more than display an agent—they elevate their presence.
One Page. Total Presence.With built-in search, agent bios, contact details, listings, and full lead routing, this app turns every agent into their own online destination.
- IDX-Connected: Seamless integration with agent listings and bios.
- Built-in Search Bar: Allow visitors to search directly from the agent’s page.
- Custom Menus: Add sections like About, Listings, Home Valuation, and more.
- Fallback Widget: Smart content display when listings are not available.
- Full Routing: Leads go directly to the agent, with zero friction.
Fast Setup, Tailored Output
Launch your agent pages using a simple wizard. Choose your template, set up branding, connect social links, customize content, and let the app generate everything—including the wrapper code needed to go live inside IDX Broker.
Want to go further? Advanced CSS support lets you take full control of design and layout. Because modern agents deserve more than a bio—they deserve their own stage.
📍Explore the Excellent Agent App and see how it transforms agent pages into lead magnets.
🌐 Agent Websites
Offer every agent their own personalized website—without creating chaos in your tech stack. These HighLevel-optimized Agent Sites combine the power of IDX Broker with the flexibility of cloned web templates, giving your team a scalable, premium web presence.
One Platform. Unlimited Agents.Designed for brokerages with team or office-level accounts, each Agent Website is built within its own HighLevel subaccount, powered by the same IDX Broker feed and wrapped in a branded experience that feels 100% personal.
- Individual Domains or Subdomains: Use formats like ronaldo.miamihomes.com for seamless agent branding.
- Full IDX Search: Visitors can search listings from the homepage.
- Persistent Agent Cookies: Ensure all IDX pages load the correct agent data automatically.
- Lead Routing: All inquiries go directly to the assigned agent.
Scalable Setup, Smart Automation
Create a single HighLevel website template, connect your IDX Broker links and widgets, drop in the agent’s ID as a cookie, and clone the whole site for each new agent. Every clone retains the core design—just swap the cookie and subdomain, and you're done.
Thanks to persistent cookies and custom wrappers, each agent gets a website that looks and feels uniquely theirs—without duplicating IDX feeds or breaking your setup.